Apply a PESTEL analysis to BMW, Mercedes Benz or Audi (note: the same opportunities and threats… 1 answer below »

Write your answer to each of the tutorial questions specified as being assessed.

Plagiarism is a breach of academic integrity and may result in a grade of ZERO and a report of

Academic Misconduct.

Your final submission is due between Friday of week 6 and the final cut-off is Friday of week 7, i.e. 15

May at 12 midnight.

Tutorial question – Week 2 – German luxury cars

Q2. Apply a PESTEL analysis to BMW, Mercedes Benz or Audi (note: the same opportunities and

threats will apply to each of them)

Tutorial question – Week 3 – Zara case

Q1. Examine the Zara mini-case and identify their Tangible and Intangible resources.

Tutorial question – Week 4 – Apple vs Samsung mini-case

Q2. Using Apple, demonstrate how the differentiation strategy can be well implemented.

Tutorial question – Week 5 – TESCO PLC

Q3. Identify the competitive behaviour responses of Tesco to build or defend its competitive

advantages and to improve its market position.)

Attachments: